With rapid change in digital message broadcast channels and user behavior, C&T has a series of digital marketing channels from website to social media and is going to launch by 2016 Q3. The purpose of campaign is aiming to rebuild our brand image and strengthen our corporate vision: “To build a better world with Information Technology.”
The new website is designed to provide the ultimate user-friendly experience with improved navigation and functionality detailed products and services information and the latest news of C&T in form of rich media content. Created with the user experience firmly in mind, the website will adopt the latest technology, fully compatible with today's popular browsers and mobile devices.
To have comprehensive coverage in digital media, C&T has also activated three major social media platforms on June 2016, which include Linkedin, Twitter and WeChat (WeChat Account: CNT_Group). Content will be released according to different target audience in assigned channel with various types from corporate news, IT industry gossip, people management and social responsibility.
A significant part of modern business strategy focuses on social media. Engaging most well
known social network communities allows the corporate’s message connects with people and interact over the web. More importantly, driving sales motivation with leading way in digital marketing.